Let’s take a few minutes to talk about how we actually go about creating a killer jingle for our clients.  After all, it’s not MAGIC. . . it’s a tried and true formula that’s worked for 20 plus years.  Once you (the client) hire us, we make it our business to learn about YOUR business.  What is your product?  Who do you primarily sell to?  Have you done broadcast/print/web marketing in the past?  If so, what business name do you go by?  (i.e. “Sandler and Sons Rectangular Roofing, Contracting and Repair Inc.” VS “Sandler and Sons”)  Do you have a slogan?  (i.e. “We do it right!”)  Would you like us to help you develop one?  That’s just the groundwork.  Next, we work with you to define a “Musical Style” that will resonate with your demographic client base.  All of the above is accomplished by you taking a few minutes to fill out our “Jingle Prep Sheet”.  Finally we unleash our music producers to write, arrange and produce your jingle.  Once you hear it, you may want a couple of changes.  No problem there.  We’ll get ‘em done ASAP.  Bear in mind, we won’t even let you hear your jingle unless we feel that it is indeed, KILLER.  If it’s not good enough to go on our demo reel, you won’t hear it.  Once you’re happy, we produce multiple versions or “mixouts” of your jingle and send them your way.  (Different “donut” lengths for the announcer, instrumentals, etc.)  And there you have it.  Turnaround can be as quick as 3 to 5 days.  Simple.  Practical.  And Killer.